online money transfer service to India. Citi Online Remit provides Non
Resident Indians (NRIs) the facility to transfer funds to India from
any US Checking/Savings account or using a US Credit/Debit Card as a
direct transfer into the beneficiary's Bank account or as a draft
couriered to the beneficiary's mailing address in India.
Powered by the QuikRemit platform from Citi's Global Transaction
Services, this new platform leverages Citi's deep expertise in
transaction services, cutting-edge technology, digital banking,
payments and understanding of the needs of the Indian Diaspora to
offer NRIs a secure, user-friendly and highly transparent means of
money transfer.
Suresh Bajpai, Global Head-Digital Banking and Payments, Citi said,
"Making our products and services available to our customers anytime
and anywhere is one of our most important priorities. Citi Online
Remit is a fine demonstration of our commitment to generating customer
insight and deploying technology and innovation to fulfill customer
needs. The collaborative nature of the design of this new platform
provides it an exceptional robustness whilst ensuring it has a highly
intuitive customer interface."
The launch of Citi Online Remit further strengthens the Citibank NRI
Business' leadership position in serving the needs of the "Global
Indian," enabling it to expand its majority share of the target
customer base. Initially available to NRIs in the US, the Citi Online
Remit service will be extended to other geographies in a phased
manner.
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